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Home / Resources / Sponge confirms industry leadership position as Fosway names the group ‘Core Leader.’

Sponge confirms industry leadership position as Fosway names the group ‘Core Leader.’


Sponge cements digital learning leadership status in the 2023 Fosway 9-Grid™ for Digital Learning, following unification of the digital learning provider's offerings into 'one Sponge' brand.

Bristol, UK - March 30, 2023 - Following the launch of a new 'one Sponge' brand to mark the success of recent growth and acquisitions, Sponge Group's standing as digital learning industry leaders has been solidified with the accreditation of 'Core Leader' in the 2023 Fosway 9-Grid™ for Digital Learning.

Sponge has spent the last few years developing a broadened portfolio through critical acquisitions and the launch of an L&D consultancy arm, enabling the organisation to function as a full-service learning provider. The digital learning provider's capabilities have further entrenched its standing as industry stalwarts in EMEA's leading HR market analysis model, which has seen Sponge make advancements within the ‘Core Leader’ field.

With a new brand promise of 'unforgettable learning,' the digital learning provider has demonstrated enhanced learning offerings across the board with science-backed learning content, a sophisticated data-led approach, and a full-service wrap of technology and consultancy expertise. This, in turn, has allowed Sponge to develop strong partnerships with global brands to provide full, joined-up solutions to any learning challenge.

"Being named as a 'Core Leader' on the Fosway 9-Grid™ marks the tenacity and innovation we strive for at Sponge," said Adam Poulter, CEO. "This cementing of our standing in the industry has been made possible through the hard work of the teams at Sponge, who work with dedication to ensure we are providing innovative and effective digital learning solutions for our clients."

The recent introduction of L&D consultancy arm, 'The Practice,' and data-driven analytics tool, 'Sponge Analytics,' demonstrate the recent growth of Sponge, building on the learning provider's reputation for award-winning content. As a core leader on the 9-Grid™, Sponge is now better positioned than ever to make good on the promise of ‘unforgettable learning’ -all while building on the foundations of a multi-faceted ‘one Sponge’ brand.

“The quality of the digital learning experience matters more than ever to organisations,” said David Wilson, CEO, Fosway Group. "As a Core Leader on the 2023 Fosway 9-Grid™ for Digital Learning, Sponge have focused on enhancing the learning experience through a range of learning products that are delivering significant impact for customers."

If you'd like to read more about the 2023 Fosway 9-Grid™ for Digital Learning download the report here.

About the Fosway 9-Grid™

Fosway Group is Europe's #1 HR Industry Analyst. The Fosway 9-Grid™ provides a unique assessment of the principal learning and talent supply options available to organisations in EMEA. The analysis is based on extensive independent research and insights from Fosway's Corporate Research Network of over 250 organisations, including BP, HSBC, PwC, RBS, Sanofi, Shell and Vodafone.

Visit the Fosway website at Home of Europe's #1 HR Industry Analyst ( for more information on Fosway Group's research and services.