Protecting your organisation’s systems against cyberattacks, data breaches, phishing, malware and other digital threats is a huge challenge today. While technological defences are essential, the human element remains the most vulnerable link in your cybersecurity chain. This presents a unique opportunity to create a seminal learning moment that not only protects your organisation but also deepens employees' connection to your brand and mission.
Partner with Sponge to develop high-quality, bespoke solutions that go beyond traditional training, crafting dramatic, exciting campaigns that draw learners' attention and support new habits.
Let's put the storytelling and drama back into your cybersecurity training campaigns.
It's a topic that covers criminal networks, global crises, social engineering, identity thieves, and the risk of millions in company losses. Yet, somehow, most cybersecurity training has become amazingly tedious.
You want your employees to wake up and take the messages in, so you have to captivate them.
Creative campaigns that build a buzz beyond the formal learning environment can be that extra touchpoint that brings cybersecurity to the surface of people's attention.
We've worked with megabrands like Meta on training and awareness communications that put cybersecurity at the heart of the conversation for the duration of a multi-touchpoint campaign.
Sponge builds games, apps, simulations and other bespoke digital learning solutions that train your colleagues to be the first line of defence against cyber threats, hackers, phishing and other everyday attacks.
Gamified approaches are an incredibly effective way to capture employees’ attention, provide a safe space for practice, and reinforce knowledge at a practical level.
Sponge's in-house Studio - home to storytellers, scriptwriters, animators, videographers, audiovisual designers, and engineers - can craft you a compelling, story-led training solution that holds leaners' attention.
We underpin all our style with solid substance, working with our teams of Learning Experience Consultants and Learning Designers to embed learning science principles: so the fun is focused on influencing habits and delivering learning objectives.
Sponge partnered with Meta to reimagine its Hacktober cybersecurity awareness campaign, shifting from traditional in-person events to a fully digital, gamified experience for 75,000 learners worldwide.
Sponge’s creative team developed a bespoke microsite inspired by indie video games, offering a cohesive visual identity and immersive storytelling journey.
Through animations, live-action videos, infographics, and gamification, Sponge ensured the campaign not only engaged learners but also improved content accessibility and data tracking.
learners, worldwide.
The Meta Hacktober project was a fantastic opportunity to reimagine how a large-scale cybersecurity awareness campaign could be delivered in a fully digital format. By combining engaging storytelling, gamification elements, and a variety of multimedia content, we created an immersive learning journey that not only educated but also excited Meta's global workforce.
Tom Griffiths,
Practice Lead, Sponge.
Explore our solutions below, or find out a bit more about Sponge's approach.
Global learning strategy and experience design for cybersecurity.
Custom programs, academies, digital learning campaigns and more.
Our sister company, Sponge Compliance, is a European leader in ready-to-go mandatory training content across Governance, Risk, and Compliance. Visit their site to explore off-the-shelf elearning for Information Security training.
In episode two of The Unforgettable Learning Podcast, we discuss rethinking behaviour change, human-centred cyber security, and creating training that acknowledges human inconsistency with Ceri Jones, Lead Cyber Security Specialist at the LEGO Group.
In episode 8 of The Unforgettable Learning Podcast Julie Dirksen explores how learning leaders can finally start changing behaviours for good.
In episode 6 of The Unforgettable Learning Podcast, David Ward, Regulatory, Ethics and Compliance Director at Tesco, explores the psychology behind successful learning campaigns that create a buzz, engage managers and employees, and ensure compliance in a demanding retail environment.
It goes without saying that considering ROI when designing learning is important. But how can we prove where that return is coming from or, better yet, pinpoint the exact behaviour we know will see the biggest ROI? We explore just that in this blog post.